The Boston Consulting Group History
Using archival materials, Chuck helped lead the BCG History Team to bring acclaim to past CEOs, other leaders, and achievements of the Boston Consulting Group. The History Team contributed to articles, videos, events, and an exhibit. Chuck wrote about, and assisted with, the development of historical content for marketers, media relations staff, support staff, consulting staff, and leadership. In addition, Chuck was a contributing editor for a book written about BCG history.
These history efforts contributed to the 50th anniversary celebration. The History Team co-led by Chuck helped to define and refine the BCG story.
A Look at BCG in 1983. Written from archived material.
BCG Founder Bruce Henderson
As part of the marketing department, Chuck edited this archival footage for marketing. Up to this point, no footage of Bruce Henderson, a famous business thinker, was available to the general public. Chosen below are relatable and incisive sections of footage that show who Bruce Henderson was while educating the viewer on his complex thinking.
CoopMatters.com 